Healthcare Marketing: Facebook is Social – Not Commerce
Despite Facebook’s hopes, the site has not proven to be effective as a commerce site. It’s about people being social. There have been bold predictions by experts and great hope by Facebook executives...
View ArticleHealthcare Marketing: Five Important Truths About Social Media
Social media is often misunderstood. It’s important we understand the truth about social media. Only when we do can it be effective for us. There are a lot of misconceptions about social media....
View ArticleMeet New Patients with Event Marketing for Hospitals
The best-performing hospitals from a marketing standpoint are hospitals that are active parts of their communities. That doesn’t just mean donating to the local park and recreation league or hosting a...
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